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Thursday, November 1, 2012

Innovation In The Gaming Realm

Are you Computer technologists ? Or do you want to be them? If so, you must know your duty as a computer technologists , that is to make approaches to offer interesting websites and mobile apps for Internet users.
One way is to apply gaming mechanics. By profiling products and consumers games can be designed, which are aimed at converting customers to gamers, based on research into game types that they would be interested in. The use of gaming elements — challenges, points, level-ups, virtual goods, ranking systems and gifts — into websites and apps, can be a strategy converted to digitized marketing, aimed at Internet users through virtual networks.

Evaluations can be used as groundwork to modify and improve games, which would satisfy users’ contentment as well as injecting a sense of curiousness.Any kind of products or services could be designed and packaged as games to encourage user engagement, embed loyalty and in turn result in revenue.

The development of cell phone technology offers continuing innovation in the gaming realm. One of the latest discussed is augmented reality (AR). Enabled by AR, and supported by smart phone cameras, users are treated to a layer of additional, virtual information that is superimposed onto real-life scenarios. This virtual information will awaken when the cameras recognize printed markers.
AR is used as a marketing tool .The technology is quite complex and doesn’t give very good results on smart phones. It runs perfectly on some gaming consoles and computers. Last year Agate Studio launched Smash Mania, a badminton cell phone game, which turns cell phones into a racquet with a virtual shuttlecock. Users play against the device or other uses. It applies the AR system to view the court on the phone’s screen.

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